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    Grasshopper Herder

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    Latest Posts

    • Fear and the Sandbox, Part II: Nurturing Innovation in the Workplace
    • Learning Culture Part II: How to Get the Best Out of Everyone
    • Paper Prototyping: How TenTune Harnessed the Power of the Pencil
    • Innovation Metrics – What Should Innovation Programs Measure?
    • Innovation Portfolio Management – Principles Before Tools

    Topics

    • Innovation Ecosystem
    • Lean Startup
    • Teamwork & Leadership
    • User Experience & Research

Customer Development

Customer Development is a methodology created by Steve Blank that predates Lean Startup. Although the term is often confused for customer discovery (talking with customers) it is the entire four step methodology including scaling a company.

Customer Development: Fight or Flight

When faced with a half dozen rifle toting grizzly bears with a penchant for human flesh, the correct choice is to run. But more often than not, we choose flight because we don't see how we can possibly fight. Continue reading...

How to Do Customer Discovery – Development Practice

I've discovered a great new method of growing bigger ears. Ready? Wait for it... go listen to sales pitches from startup consultants. Continue reading...

Innovation Investment – Bad Economies are Great for Business

Try to ignore the gloomy media picture of the world coming to an end, a crashing economy, high unemployment, business failures and difficulty accessing loans... Continue reading...

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Topics

  • Innovation Ecosystem
  • Lean Startup
  • Teamwork & Leadership
  • User Experience & Research

Free Resources for Startups

  • The Real Startup Book
  • Learn S.M.A.R.T Template
  • Product/Market Fit Storyboard
  • Cheat Sheets

Tristan Kromer

I help product teams go fast. My team at Kromatic and I coach teams on an ongoing basis and help design Innovation Ecosystems.

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Copyright © 2025 · Tristan Kromer
Thoughts from a Lean Startup Coach & Innovation Ecosystem Designer
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