GrasshopperHerder

Lean Startup

Lean startup is the modern approach to developing new business models.

When starting a new business, there are a huge number of unknowns and risks. Will the distributor agree to carry our product? Can we overcome the technical challenges to build the solution? Does the customer even have a problem?

It is a philosophy rather than a step by step methodology. It’s an approach that systematically identifies risk in a business model and designs research and experimental methods to bring more certainty to the business. We do this through rapid iteration of our business model.

In simpler terms,

1) Try something
2) See if it works
3) If not, try something else.

This page contains posts on lean startup and practical lessons on how to apply lean thinking to real products and services.

Guest Post: Preparing Customer Discovery Template

(Customer discovery template- Nick Noreña, a Lean Startup Coach at Kromatic, works with teams and organizations to help them implement Lean techniques in their daily... Continue reading...

Real Startup Book: 2nd Update

We have a new update for the Real Startup Book available here: Download For those unfamiliar with this project, please read our first update. Since the Real... Continue reading...

Concierge vs. Wizard of Oz Prototyping

There are two lean startup methods that are often confused with one another. As a result, they're often misused: Wizard of Oz and Concierge Continue reading...

Concierge MVP: Why You Should Experiment with User Onboarding

User onboarding is tricky, but critical. Concierge onboarding is helping a customer 1-on-1 so they can get value from your product or service right away. Continue reading...

The Real Startup Book Update

Publishing update on the Real Startup Book - Craft the best experiment or research project to bring clarity to the unknowns of your current business model Continue reading...

Lean vs Agile – Interview with Sam McAfee

Product development is a team sport. Knowing the typical startup patterns of how teams are managed and built can avoid catastrophe. Continue reading...

Putting User Insights Into Context

User insights are critical for a great user experience. Recognizing the value of experimenting to for customer insights is the first step toward innovating. Continue reading...

Entrepreneurship Degree: Ask the Right Questions

The ability to answer pre-formulated questions doesn’t help us as entrepreneurs. When building a new business model, there is no test or quiz to cram for. Continue reading...

Innovation Kpi – One Lean Startup Experiment Per Week

The faster we Build-Measure-Learn the faster we validate our business model. So how fast is fast enough? One lean startup experiment per week. Continue reading...

The Complete Team

The complete team is able to complete the Build-Measure-Learn loop including all Four Parts of the Minimum Viable Product. Including Channel & Relationship! Continue reading...